David S. Chang

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Tech Issues That Your SMART Business Must Understand

The use of technology is more important than ever, deeply affecting all aspects of our lives. For the small business owner and business leader, technology has important effects on business operations, regardless of the size of the business. Technology, if used the right way, can considerably increase your productivity, efficiency, and effectiveness. Many entrepreneurs jump […]
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SMART Ways To Stand Out At A Trade Show

Trade shows are an excellent way for your business to attract potential customers, gain exposure, and expand your brand. With hundreds of other vendors, it is important to stand out. Here are just a few tricks to get you noticed at your next trade fair. Make Your Booth Stand Out You have only a brief moment to […]
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SMART Ways To Manage Your Data Effectively

According to a new report by Symantec, large companies on average store 100,000 terabytes of information, and small to mid-size businesses store 563 terabytes of data. The total size of data that all businesses have is 2.2 zettabytes, and that number is expected to grow significantly in the next few years. This increase in data […]
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Why Every SMART Leader Needs to Continue Learning

You don’t become a successful leader overnight. Truly great leaders, those who are able to make a difference in the organizations they lead, understand the importance of learning. They focus on their own personal and professional development. They are passionate about self-improvement and how the right type of education can make a difference. They understand […]
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SMART Tips to Improve Your Impact at Trade Shows

When you’re trying to launch a product, the trade shows are an excellent way for your business to attract potential customers, gain exposure, and expand your brand. With hundreds of other vendors trying to do the same thing, it is important to stand out. Here are just a few tricks to get you noticed at your next […]
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Why You Should Start a Business Blog

Out of the 1.7 billion websites in the world, over 600 million of them are blogs. There are 2 billion blog posts published every year, which equates to 5,760,000 per day, and 4,000 a minute! (2018, Internet Live Stats) Given that there are so many blogs, should you even bother to start one? Absolutely! According […]
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Mistakes Your Business Needs to Avoid

We all make mistakes and the same is true of business owners and entrepreneurs. The key is to not make the same mistakes twice! How you react to mistakes are important, you want to learn from them. Some mistakes however you can avoid altogether. Working with more experienced people can help, especially a mentor. Their […]
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The SMART Way to Strengthen Your Brand

Building a brand is one of the essential ingredients in the recipe for growing your business. With SMART branding, you can distinguish your business from a crowded and competitive market. Many companies sell similar products and services, what separates them is your brand. A strong brand gives you the advantage of attracting the right type […]
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