How to Monitor Your Business Better

By David S. Chang

When you’re busy managing the day-to-day activity of your business, it’s often easy to overlook some of the ‘big picture’ perspectives as to how your company is faring in the general scheme of your industry, your market competitors, and your performance goals and objectives. To monitor this side of your business takes a different set of skills from managing the everyday tasks, and this article should help you in this regard. Outlined below are four examples of ‘big picture’ monitoring that’ll aid your business management in every sector.


One option, especially useful for those who might feel they lack in experience, is to outsource their business evaluation to an external consultancy or advisory agency. The agency will be able to walk you through some of the processes that they undertake when evaluating the functioning of a business. You may only need to do this once in order to gain the necessary skills to go it alone the second time. Specialists can isolate particular areas you’ll be able to monitor in the future, from where you’ll pull insights that’ll directly inform how you choose to manage your strategy going forward.

Data Analysis

Another way of keeping on top of the general movements inside your company is to use the swathes of data that every company collects and to find a way of crunching it down into the sort of useful insights that make data a commodity. You’ll likely need some sophisticated IT software, possibly with AI capabilities, in order to get to the point at which your data is presented for you in a digestible way, but this investment can be well worth it form a monitoring point of view.

External Analysis

Some analysis doesn’t require you to download complex software or compile a list of difficult to understand code and algorithms. You’ll simply be able to make use of external suppliers of monitoring data and analysis. This is available through such engines as Google, which offers an analytics function for understanding your marketing and public visibility merits. The same can be found on social media platforms and blogging sites. Each site provides their very own analysis system through which you’ll derive some useful insights into how the publicity side of your company is faring.

Internal Monitoring

Finally, this tip is for internal monitoring only, of which are quite a few human, digital and material resources to manage, especially in larger businesses. To take the first management, HR, as an example, businesses can now download the useful software from People XCD, which monitors everything from employee presence to their expenses and time-management, so as to deliver effective feedback as well as accurate timesheet and pay-slips every month. This kind of internal monitoring system saves a good deal of workforce and delivers accurate and timely results for you and your employees.

Monitoring your business is all about the software and processes you involve: bring these above four in in order to see your monitoring capabilities improve.

David S. Chang

Award-Winning Entrepreneur, Wealth Manager and CEO | Chief Editor, Author, Keynote Speaker, Consultant | Political Consultant | Army Officer National Guard | Living To Fulfill Needs, Solve Problems, and Live Passionately!


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